Associate Market Manager
The Associate Market Manager’s primary responsibility in his assigned territory is to initiate, develop and maintain a high-quality portfolio of hotel products (i.e. relevant, attractive and competitive) for Expedia’s fast-growing global customer base.
In doing so, Associate Market Managers will also continuously work with their hotel partners to help them maximize the production potential from their participation in the Expedia marketplace by smartly utilizing the power of Expedia LPS’ unique data insights, marketing, distribution, and revenue management toolset.
This role focuses on the core of the Market Management’s team responsibility, which is to ensure that Expedia’s brands’ global customers always find the most suitable hotel for their dream trip wherever they want to go, and that our hotel partners can effectively, efficiently and throughout the year, reach Expedia’s unique breath of global traveler demand.
What you’ll do:
Build and progressively expand their portfolio of local hotel partners by introducing prospective high potential partners to Expedia’s global value proposition and facilitating their onboarding process
Develop and sustain strong partner relationships by providing relevant data insights and superior consulting services to hotel partners (revenue management advice, marketing opportunities on the Expedia marketplace)
Ensure that their partner hotels’ product (content, rates and availability) is consistently optimized and competitive on the Expedia sites to maximize customer conversion
Secure additional inventory over high demand and compression periods to satisfy customers’ pressing needs
Secure seasonal deals, evergreen and dynamic promotions within the guidelines set by Management to support the brands’ merchandising and marketing efforts.
Continuously promote to and develop hotel partners’ high engagement with Expedia’s full suite of:
Unique market insights (partner reports, competitive data, key performance drivers)
Revenue management tools (dynamic promotions, packages, fenced deals, mobile)
Marketing and merchandising opportunities
Specialized brands (e.g. Egencia, Hotwire, Media Solutions) potential opportunities
Self-service tools (Expedia Partner Central), Connectivity solutions (Expedia Quick Connect) and key support functions (Property Assistance team)
Execute effectively based on KPI metrics (targets, goals and/or strategic objectives) set by LPS leadership
Other reasonable duties, as assigned
Who you are:
Bachelor’s Degree with Major in tourism or hospitality or related technical field; or equivalent related professional experience a plus but not required
1-2 years’ experience
Minimum travel of 50% will be required for market visits
High impact personality: intellectual agility, entrepreneurship, empathy in relationship, team player
Hungry, ambitious, motivated, action-oriented, results-focused, and metrics-driven
Organization and time management skills, rigor, attention to details
Proven follow-up/persistence when facing challenging situations
Ability to multi-task effectively; must be able to change gears quickly without skipping a beat
Demonstrates ability to prioritize work and be laser-focused on achieving a variety of KPIs (targets, goals and/or strategic objectives) set by LPS leadership team
Sincere relationship builder; earns the confidence of others
Bridges and sustains solid partnerships based on mutual support through a collaborative style
Appetite for innovative technology, fast-changing business environment, data-driven decision making
Demonstrates problem solving skills
Ability to select and present insightful dataset including performance, market, and competitor analysis and to implement meaningful action plans based on the data
Written & Spoken Communication, Listening and Influencing
Proficiency in English. Other language skills may be required depending on the location of the position
Presents ideas and directives clearly and persuasively; actively listens when spoken/presented to
Ability to effectively communicate to various levels and through a variety of communication channels
Able to work independently as well as be a strong team player, always seeking to improve team and organizational performance
Help other team members (peers/MAs) acquire skills or achieve targets/goals
About Expedia Group
Expedia Group (NASDAQ: EXPE) powers travel for everyone, everywhere through our global platform. Driven by the core belief that travel is a force for good, we help people experience the world in new ways and build lasting connections. We provide industry-leading technology solutions to fuel partner growth and success, while facilitating memorable experiences for travelers. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, Egencia®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™.
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