Looking for a PR role with ebookers? As one of the creative pioneers in our sector, we lead the way in online travel as a European arm of global giant, Expedia Group. We’re a business with a bright, dynamic personality and an entrepreneurial, multinational culture.
We are looking for a Senior PR Manager for a maternity cover, who will develop fully integrated PR initiatives to support brand campaigns and programs in Switzerland and Finland, our core markets. If you have a hunger to immerse yourself in our brand to drive best-in-class storytelling as part of a dynamic and collaborative team, this is the role for you.
You’ll be based in London or Geneva, reporting to the Director of Brand Marketing and work closely with the wider Brand Marketing team. We’d love it if you have previous experience in Switzerland or Finland, but it’s not a deal breaker. What you will have is senior level experience in an international agency or business as well as a can-do attitude, be self-driven, and able to learn quickly.
What you’ll do:
Develop and lead the PR strategy across ebookers two biggest markets: Switzerland and Finland
Possess a keen eye for developing stories and initiatives which will gain the attention of both the media and the public
Manage local PR agencies to leverage in market growth opportunities and ensure local relevancy
Conduct consumer research and use data to help craft pitches and campaigns, and identify and manage social media influencers
Build and implement annual PR plans, ensuring they are fully integrated with other marketing channels, and ensure timely delivery of results
Reputation management (in co-ordination with Social Media team) ensuring insight gathering and delivering reputation monitoring reports
Manage the PR Budget
Liaise on a regular basis with senior leaders within the company to craft and raise awareness of our brand story
Who you are:
Extensive PR experience
Ability to craft and execute a creative PR strategy that is fully integrated with the brand
Tactical understanding of all primary social media platforms & influencer management skills
PR agency management experience
Strong communicator and presenter with excellent verbal and written communication skills
Experience dealing with corporate-level issues management preferred
Exceptional interpersonal skills – including the ability to represent ebookers’ business at the highest levels internally and externally
Excellent writing and communications skills
First-rate project management and organizational skills
International PR experience in a corporate or agency environment at a senior level (Swiss/Finnish market experience beneficial)
Able to handle fast-paced environments, with quick-turn timelines
Why join us:
Expedia Group recognizes our success is dependent on the success of our people. We are the world's travel platform, made up of the most knowledgeable, passionate, and creative people in our business. Our brands recognize the power of travel to break down barriers and make people's lives better – that responsibility inspires us to be the place where exceptional people want to do their best work, and to provide them to tools to do so.
Whether you're applying to work in engineering or customer support, marketing or lodging supply, at Expedia Group we act as one team, working towards a common goal; to bring the world within reach. We relentlessly strive for better, but not at the cost of the customer. We act with humility and optimism, respecting ideas big and small. We value diversity and voices of all volumes. We are a global organization but keep our feet on the ground so we can act fast and stay simple. Our teams also have the chance to give back on a local level and make a difference through our corporate social responsibility program, Expedia Cares.
Our family of travel brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Egencia®, trivago®, Vrbo®, Orbitz®, Travelocity®, Wotif®, lastminute.com.au®, ebookers®, CheapTickets®, Hotwire®, Classic Vacations®, Expedia® Media Solutions, CarRentals.com™, Expedia Local Expert®, Expedia® CruiseShipCenters®, SilverRail Technologies, Inc., ALICE and Traveldoo®.
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Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.