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Product Analytics Manager, Identity

United Kingdom - London


Are you passionate about solving problems, advanced analytics and eCommerce optimisation?

We’re looking for a highly motivated individual to join us in Product Analytics as we partner with the eCommerce team to optimise Customer Identity products across Expedia Group. As these products scale, they will be critical enablers for the future of our platform, and we require a Product Analytics Manager adept at solving complex problems and applying advanced analytical techniques to support this growth.

You will be defining and driving the analysis, measurement and evaluation a high profile accelerated capability. As we test towards increased customer identification across our products, you’ll be responsible for the rigorous application of the scientific method and ensuring that we astutely trade-off changes in the customer experience with long-term value creation. In this new and exciting area of the platform you’ll work with our Product and Technology partners, and across brands and analytical fields to lead the analysis of the key Identity capabilities (Authentication, Authorisation, Protection & Verification and Profile Management).

What you’ll do:

  • Defining cross-brand product performance metrics and establishing key drivers.
  • Identifying and using new or existing data sources to create a holistic view of the performance of product features as they are universally deployed.
  • Exploratory analysis to find opportunities to minimise friction across Identity customer flows and drive experimentation ideation.
  • Quantifying optimisation opportunities to inform roadmap prioritisation.
  • Establishing an efficient test and learn process incorporating our advanced experimentation methodology.
  • Quantifying the value of Identity product features (account creation, sign-in, profile management etc.) and establishing the interplay with loyalty mechanisms.
  • Applying advanced analytics to develop a deeper understanding of the relationship between identification rate and user behaviours/segments and contributing to the personalisation Identity products.
  • Collaborating across Product Analytics to inform the development of common Group-wide data assets, tools and methodologies.

Who you are:

  • 4+ years’ data analytics experience in a business context.
  • Excellent logical thinking, a very strong background (Bachelor’s/Master’s degree) in a quantitative field such as mathematics, physics, engineering, operations research, data science or similar, and a scientific approach to problem-solving (i.e. ability to ask the right questions and design appropriate analyses to answer them).
  • Expertise in conversion rate optimisation/multivariate testing.
  • Experience in customer insight (acquisition, engagement, lifetime value) would be helpful.
  • Expertise in web analytics using tools such as Adobe Analytics or Google Analytics.
  • Deep experience with large datasets and proficient in SQL and another programming language (e.g. R, Python).
  • Experience of visualisation tools (e.g. Tableau, Qlik, Power BI).
  • Understanding of advanced statistical/predictive modelling, operational research and optimisation techniques highly preferred.
  • Ability to communicate sophisticated concepts concisely and clearly to senior level executives.
  • Ability to perform in a dynamic environment and be comfortable with ambiguity.
  • Sharp focus on results and strong attention to detail.

What we can offer you?

  • Challenging statistical problems, a business that loves to test and learn, and billions of data points!
  • Exceptional analytics stack (we need it for the billions of data points!).
  • A community of analysts all working together in an environment that encourages innovation.
  • Personal growth (conference attendance, skillset expansion, job rotation, etc.).
  • An industry that impacts millions of travellers around the world.
  • Exposure to senior Product, Technology and Data leaders.

Why join us

Expedia Group recognizes our success is dependent on the success of our people. We are the world's travel platform, made up of the most knowledgeable, passionate, and creative people in our business. Our brands recognize the power of travel to break down barriers and make people's lives better – that responsibility inspires us to be the place where exceptional people want to do their best work, and to provide them the tools to do so.

Whether you're applying to work in engineering or customer support, marketing or lodging supply, at Expedia Group we act as one team, working towards a common goal; to bring the world within reach. We relentlessly strive for better, but not at the cost of the customer. We act with humility and optimism, respecting ideas big and small. We value diversity and voices of all volumes. We are a global organization but keep our feet on the ground so we can act fast and stay simple. Our teams also have the chance to give back on a local level and make a difference through our corporate social responsibility program, Expedia Cares.

If you have a hunger to make a difference with one of the most loved consumer brands in the world and to work in the dynamic travel industry, this is the job for you.

Our family of travel brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Egencia®, trivago®, HomeAway®, Orbitz®, Travelocity®, Wotif®, lastminute.com.au®, ebookers®, CheapTickets®, Hotwire®, Classic Vacations®, Expedia® Media Solutions, CarRentals.com™, Expedia Local Expert®, Expedia® CruiseShipCenters®, SilverRail Technologies, Inc., ALICE and Traveldoo®.


Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.

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Job Category
Management Group

Job Function
Reporting / Business Analytics

United Kingdom - London

Job Type
Full-Time Regular

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